If you are looking at hiring an seo firm, you know there are many companies out there! Lots of them give bogus guarantees and the prices go from a few bucks to a few thousand. So how can you tell who is worth the money and who isn’t? Keep reading to find out…
In my opinion, which is backed by 7 years in the industry, RESEARCH is the biggest way to find out how your possible SEO firm will handle your website. If the company is just saying, “Give us 3 terms and we will get you to the top on Google”. Then turn and run!
Ok, maybe not that drastic, but definitely look elsewhere. The fact is, there is tons of information available to show historical trends and patterns about every search term and every business. A good SEO firm will take the time to research yours and present options for those terms. Sometimes the best term isn’t exactly the main phrase for your site. That term may be too competitive, and in turn too expensive to bring a return on investment for the short term.
So make sure you do your research and find a good Search Engine Optimization company that does great research for you!